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Eli V. Rousso

ROUSSO APPAREL GROUP, founded in 1970 by Eli Rousso, was based on his beliefs to constantly update and improve product design, and to always be ahead of an ever-changing fashion market. Since his untimely death in 1989, the company has been successfully owned and operated by his family, Natalie Rousso, Chairwoman, and Victor Rousso, CEO.

Experts for over forty years in Women’s Casual Active Sportswear and Weekend Wear, the company has maintained its fashion dominance in the market. Due to long-term commitment of key management and employees, Rousso has grown its Three Hearts division. In 2008 we launched the Teez-her brand, that featured figure control tops and pants; as the” skinny top” and ”skinny pant”... Today the line has expanded to encompass a variety of tops and bottoms as well as jackets for every occasion. Oleg Cassini Sport, launched in 2001 is the company’s licensed brand.

Santa Fe Apparel began in 1995 with Joseph DeGaetano, as President. The company was formed to create an outerwear collection that would lie on the cutting edge of the fashion industry. The product sells under the CoffeeShop label, which caters to a young and trendy customer; LatteBLACK sells the better contemporary woman and is inspired by the European market. The other labels are CoffeeShop Kids, Grind for men and the newest label, Mo-Ka, addressing the Missy/Contemporary woman. . .


Rousso’ strength is firmly rooted in our people and the newness of our product, coupled with our consistent quality and value to serve a wide diversity of accounts. We are devoted to broadening our core to meet the life style changes of today’s woman. Our extensive staff allows the company to provide intensive and personalized service to meet each client’s product and manufacturing needs.


525 7th Ave
22nd Floor
New York, NY 10018

Rousso maintains distribution facilities on the East and West coasts of the U.S,
as well as foreign offices in Hong Kong, China and Bangladesh.